Paid content: A growth limiting strategy



Vivian Schiller, CEO and president at NPR and the former head of NYTimes.com on paid news content.

So I'm a little bit of a contrarian with some of those in the news industry who are saying it was a big mistake, we should lock everything behind a pay wall.  I think that will drive audiences to lessor quality news content that's free.
The flattening out of paid users she describes at the New York Times is similar to what we experienced at the Knoxville News Sentinel with a paid GoVolsXtra (albeit on a vastly different scale).
 
(from Beet.TV)