Gaga at Google

24 Oct 2005

These tidbits, which came out last week in the Google earnings, just boggle me:

  • Average revenue per search (yes, any kind of search, not just paid): 12 cents. It was around a dime in late 04.
  • Avg. revenue per searcher: $7
  • Avg. revenue per sponsored click: 62 cents.
  • Estimated profits for Google in 06: Roughly $4 billion (Bear Stearns) (which is about the same as their forecasted annual revenues this year, FWIW)
  • Revenue growth of Google year to year: 96%

-- Noted by John Battelle's Searchblog. And all the while eschewing the ubiquitous banner ad. Go figure ... where the money is.

Posted by Jack D. Lail on Monday, October 24, 2005 at 9:44 PM

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