The end of email?


Hardly!

There is a lot of concern -- read opposition in many corners -- to a plan by AOL and Yahoo to charge marketers who send bulk emails, be it special offers from L.L. Bean, Target or Buy.com that you might have asked for ... or all those you didn't want to get.

For a quick look at the issue, see this Forbes article.

But these moves by Yahoo and AOL probably will impact legit emailers more than spammers. The spammers, of course, will figure a way around it before it's implemented; the legit emailers will see their cost of doing business rise and the consumer will wonder why their box is crammed with junk mail.

Not the end of e-mail, but hardly progress.

Update: An Electronic Frontier Foundation piece.

Leave a comment



Recent Entries

  • A carnival of wish lists

    Image via WikipediaA roundup of the December Carnival of Journalism is up on the Guardian Developer Blog.My offering was called Just Surprise Me and is...

  • Just surprise me

    This month's Carnival of Journalism is themed for the holiday season.THE TOPICWith it being December, we thought we would adopt a Christmas theme for this...

  • The text message is still a teenager

    Source: Tatango SMS Marketing Cell phone text messaging turns 19 today. How long have you been texting? Related articlesSMS Marketing to College Students (tatango.com)Where...

  • A newspaper company invented the iPad

    And you thought it was Apple. Silly you. Samsung doesn't think so and its attorneys have set out to prove that. Who invented the iPad?...

  • Gannett, NYT launch comment system changes

    Gannett Corp. and the New York Times have rolled out changes to comments on their web sites. Gannett, which had been piloting using Facebook comments...

Subscribe to JackLail.com by Email
Close