NAA Beth Lawton looks at YouTube and newspapers. She links to a neat Google map of newspapers with YouTube channels.
Having a presence on YouTube is a no-brainer to me, but apparently it's controversial in spots. How many times have you heard someone say: "I found it on YouTube." It's a lot easier to adjust to the consumer's behavior than to teach the consumer to adjust to your behavior.
It reminds me a bit of the debate about whether being in Google News was good for news sites.
Having a presence on YouTube is a no-brainer to me, but apparently it's controversial in spots. How many times have you heard someone say: "I found it on YouTube." It's a lot easier to adjust to the consumer's behavior than to teach the consumer to adjust to your behavior.
It reminds me a bit of the debate about whether being in Google News was good for news sites.
; "Cal Malamud")
; "Gutenberg Press")
; "New York Times")
; "Jerry Douglas")
; "Dan Tyminski")
; "IMGA0409.JPG")
; "Cathy Clarke Birthday")
; "ICONN"){kind=logo}
; "Janet Coats")
; "Kodak Brownie")
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