Here’s another ‘time-suck’ post

Steve Buttry, director of community engagement

Steve Buttry, director of community
engagement (Photo credit: Kevglobal)

The Social Media Day at the Associated Press Media Editors Conference at the John Seigenthaler Center in Nashville turned out newsier than I had anticipated. It had the “time-suck” that went viral in the world of digital journos.

Steve Buttry, an executive with the Digital First Media newspaper group and a former editor who has also trained hundreds of working journalists, took note on his well-known journalism blog, The Buttry Diary, of a comment by Associated Press Political Editor Liz Sidoti in the opening panel on Friday that Twitter is a “time-suck” threatening young journalists’ understanding of the basics in reporting.

Buttry was following the APME and Online News Association conferences when Sidoti’s comment was Tweeted out of the room in Nashville.

Buttry’s “stark contrast” or “time-suck” blog post, written while he was in San Francisco at the ONA  Conference, immediately drew attention from attendees at both gatherings and others.

Those two are but a small sample.

The blog post has since been updated a few times with additional information, including  video of the panel Sidoti was on. And, after watching the video of the panel, Buttry said nothing has swayed him from his original post.

See for yourself.

Steve Yelvington, a digital news veteran who was on a panel just after Sidoti’s also weighed in, writing:

Like the universe, journalism is expanding. AP plays a shrinking role in that universe, at the head end of the reporting process on primarily world and national news. Journalism used to be describable as “gather, order, and present” — or reporting, writing and publishing. AP lives in the first two layers, disconnected from and sometimes baffled by the rest.

But that’s not the process any more. Journalism doesn’t end with publication of a story, or even necessarily begin with the reporter. Journalism now is a dynamic and continuous process that can begin with the “people formerly known as the audience” and continues after publication in a public, social interaction in which the community discusses, digests, processes, adds to, remixes and redistributes information.

Also, don’t miss Rex Hammock’s post on what he told editors (or wished he had). A peek:

Of course, that is a critical facet of what is taking place, however,
there a many things that are huddled under the “social” umbrella that
have nothing to do with “social”: Here are a few: 1. Incredible new
tools and channels that allow me to personally record, create and edit
HD video, photography, audio, text and distribute them to a worldwide
audience. It’s something individuals can do in a very unsocial way, if
they choose. I think the term “social media” is yet another term that
helps legacy media view themselves as bastions of something unique and
above the babble — as if there is “mass media” and “the media of the

Enhanced by Zemanta

APME Social Media Day

APME Social Media Day

Some random tweets from Friday’s Social Media Day at the Associated Press Media Editors Conference in Nashville. The conference, held at the John Seigenthaler Center, wrapped up Friday.

Storified by Jack Lail · Fri, Sep 21 2012 15:13:41

"Every reporter should be all over Twitter and Facebook and building their own personal brand." Frank Daniels III #APME2012APME
#APME2012 just wrapped up at the First Amendment Center In Nashville. We were proud to host.Ken Paulson
RT @mattderienzo: John Siegenthaler: "It’s a new media but old values are so damn important." #apme2012Jack Marsh
Heading home after #apme2012 conference. I’m very excited about joining APME board. Great group of folks. Muhs
RT @DFNewsCat: TIME SUCK LINK: When a journalists says that ‘Social media is a “time suck” #apme2012Carole Tarrant
Gotta love Southern hospitality. Makes me smile. #apme2012 Clonts
Are you kidding? AP’s Liz Sidoti: Social media is a “time suck” threatening young journalists’ understanding of reporting basics. #apme2012Kelsey Fowler
.@yelvington quoting @fdanielsIII @Apme: Not an "or" universe. It’s an "and" universe. Got to do all, not less.Lawrence K. Beaupre
HGTV publishes everything through HootSuite. Pinterest was first social media that @CParizman heard thru family, not @mashable. #apme2012Carole Tarrant
Until you use social, you won’t understand analytics — putting cart before the horse. You have to live amongst the people: @R #apme2012Carole Tarrant
.@R prefers "personal media" over "social media." Too many talking strategy w/o personally using and understanding it. Att: AP! #apme2012Matt DeRienzo
The last session of #apme2012 Nashville is aboutFacebook
From the panel stage, whenever I say this is the last thing I’m saying, I’m not telling the truth. #apme2012Rex Hammock
@yelvington: social media at core of why people use Internet. #apme2012Mark Baldwin

Is Pinterest rocking your traffic?

English: Logo for Home & Garden Television

It is for one of the folks on a panel I’m moderating this morning during the APME Conference in Nashville at the John Seigenthaler Cemter.

Back in March in an Advertising Age piece, Steve Rubel highlighted some thoughts from Chad Parziman, director of community and social media for Scripps Networks Interactive in Knoxville.

Scripps Networks Interactive owns HGTV, the Food Network and a suite of other video and web properties.

Parizman told Rubel that the company had passed on putting a lot of resources into Google+, but did put resources into Pinterest after already seeing traffic from it.

Traffic from Pinterest is exceeding 1 million page views a month for Scripps Networks, the article said.

Enhanced by Zemanta

Newspaper, communications school, federal courts partnering in news coverage

John Seigenthaler News Service
News organizations are busy transforming themselves as their traditional business models change, forcing hard decisions in newsrooms, but it has also provided the impetus for thinking above new ways of covering news.

A journalist who started working as a reporter some 55 odd years ago, helped come up with an innovative idea that was announced Wednesday night at the Associated Press Media Editors Conference by officials from Middle Tennessee State University.

Seven journalism students from MTSU’s College of Mass Communication will cover the U.S. District Court in Nashville in a partnership involving the university, federal judges and The Tennessean, which will publish the student articles. Gannett’s other Middle Tennessee newspapers will also use the stories.

John Seigenthaler, founder of the First Amendment Center in Nashville and who began working as a reporter for The Tennessean in the 1950s and went on to become its editor and publisher, approached and promoted the cooperative news gathering plan to the school, the court and the newspaper.

In recognition of his efforts, MTSU President Sidney McPhee announced that the project would be called the Seigenthaler News Service.

The students will be directed by Pulitzer prize-winning journalism professor Wendell “Sonny” Rawls Jr. and former Tennessean reporter and editor Dwight Lewis.  Rawls said there are few similar efforts in the United States and none focused on covering federal courts and law enforcement. There already are discussions at MTSU about how to expand the concept to other areas of news coverage, he said.

As part of its support of the project, the federal court is providing a room for the students to work out of. In addition to the District Court, the students will cover the U.S. Attorney’s office, the FBI, DEA, ATF and other federal law enforcement and court-related agencies.

This looks to be a win-win all around. The students will get invaluable experience, course credits and clips. The newspaper will get additional content that will bolster their court coverage. Judges want the public to know about the court system’s activities.

Enhanced by Zemanta

What’s a Facebook like really worth?

The Social Media Day at the Associated Press Media Editors Conference in Nashville has one panel that will attempt to provide some answers to that question. It’s a star-studded lineup of newspaper and TV digital pioneers, who have been innovators and ground-breakers as traditional media expanded into digital.

Social Media Day is Friday, Sept. 21 at the John Seigenthaler Center on the campus of Vanderbilt University. APME is doing a special one-day rate of $35 for editors, broadcasters and journalism educators who would like to attend just that day. Contact Sally Jacobsen or Adam Yeomans if you are interested. There are two great morning panels, a lunch speaker and an aftenroon panel, plus an update from a couple Associated Press political writers fresh from the campaign trail.

It would be worth $35 just to hear this panel, but there’s still time to sign up for the whole Conference, which starts on Wednesday. Sept. 19. All three days are filled with great sessions and speakers and events. And the John Seigenthaler Center is a fabulous facility.

The title for this panel is “Is There More to Social Media Than Being Liked?” and the panelists will tackle why are we tweeting and hanging out on Facebook when we have a newspaper to put out – and with fewer people. What are the best ways to make social media campaigns effective? How do you measure social media effectiveness, and what are some strategies for using social media to engage more deeply audiences that might help  generate revenue.

Here’s a look at the panelists.

Ellyn AngelottiEllyn Angelotti is moderating. She is a faculty member at The Poynter Institute, where she explores the journalistic values and the legal challenges related to new technologies, especially social media. Angelotti regularly teaches journalists how to effectively use interactive tools as storytelling vehicles, and how using these tools changes the media landscape. Her current work is focused on the intersection of journalism, technology and the law. She is attending law school part-time at Stetson University College of Law. Before coming to Poynter, Angelotti directed award-winning, nontraditional multimedia sports content at the Naples Daily News in Florida.

Frank DanielsFrank Daniels III is a digital pioneer who led the creation of the first Internet newspaper in 1993, NandO at the Raleigh News and Observer, then owned by his family. Today, he is the co-founder of Wakestone Press, LLC, a Nashville-based publisher focusing on non-fiction stories. He is also working with The Tennessean as Community Conversations Editor. While executive editor of The News & Observer, the paper won the Pulitzer Prize for Public Service. He has founded or been involved in several Internet startups over the last two decades. He is a 2012 inductee into the North Carolina Journalism Hall of Fame, the fourth successive editor of The News and Observer to be honored (Josephus Daniels, Jonathan Daniels, Claude Sitton) and the fifth member of his family.

Martin G. ReynoldsMartin G. Reynolds has served as senior editor for community engagement for the Bay Area News Group and Digital First Media’s Western Region since December 2011. He served as editor-in-chief of the Oakland Tribune from May of 2008 to Dec. 2011. He rose through the ranks to become editor after starting at the paper as an intern in 1995. He was one of the lead editors on the Chauncey Bailey Project, formed to investigate the assassination of journalist Chauncey Bailey, and co-founder of Oakland Voices, a community journalism program funded by the California Endowment, that trains residents to become storytellers and publishes their work in the Tribune.

Jay SmallJay Small is president of Informed Interactive, a division of Evening Post Publishing Co. that oversees interactive strategy and operations for Evening Post newspapers and Cordillera TV stations nationwide. The company’s online properties include in Charleston, S.C., in Lexington, Ky., and in Tucson, Ariz. With 27 years in local media and 17 years in interactive leadership, Small previously held senior posts at The E.W. Scripps Co., Belo Corp., Thomson Consumer Electronics, The Indianapolis Star and Evantage Consulting. He has also served as an independent interactive strategy consultant, with clients including the American Press Institute, Newspaper Association of America, The National Post of Canada, The Santa Fe New Mexican, a global pharmaceuticals company and a regional financial institution.

Steve YelvingtonSteve Yelvington works with audience and content teams at the Morris Publishing Group newspapers across the United States, helping them grow both news and non-news audiences. A longtime newspaper journalist, Steve Yelvington was founding editor of Star Tribune Online in Minneapolis in 1994 and built it into one of the top-ranked newspaper sites in the world. As executive editor and network content director for Cox Interactive Media, he supervised a nationwide network of city sites. Yelvington has been a featured speaker at online news gatherings throughout the United States and Europe.